Help us tell our story. The Verizon Marketing team identifies key opportunities to build brand awareness, expand markets, drive sales and put the latest, most powerful technology in customers hands.

Responsibilities



The applicant who fills this position will be responsible for managing multiple projects of high priority in a dynamic and fast paced environment. The projects will focus on three core areas of responsibility:



50% Data Mining and Analysis

35% Strategy and Recommendations

15% Reporting



The primary responsibility for this position is to leverage the Enterprise Data Warehouse (EDW) to provide actionable insights to the Midwest Area CRM Marketing organization through Data Mining and Analysis. The Strategist in this role will be responsible for creating queries within Teradata SQL Assistant providing various unique slices of the VZW Customer universe. In addition, this position will be responsible for alignment with Finance and IT reporting teams to ensure utmost data integrity. Finally, the role will be responsible for analyzing the data for key trends and opportunities for the business to improve performance. Key areas of analysis include Analysis of Variance, Regression, and Decision Trees.



This position will be responsible for communicating the findings of the data mining and analysis efforts as well as providing key strategic recommendations to the business in an effort to improve performance and close gaps. Recommendations could include specific campaign requests, new promotions, and/or customer communications.

This position is also responsible for the management of CRM Marketing reports run through EDW. These reports are run at weekly and monthly intervals using Teradata SQL and distributed throughout the MWA Marketing organization via Excel pivots connected to EDW Tables.

In addition to the core responsibilities, the person filling this position will handle ad hoc requests related to data acquisition and/or analysis.



Qualifications



Bachelor's degree or equivalent work experience required. An advanced degree in a quantitative discipline like Economics, Finance, Mathematics, Operations Research, or similar preferred.

Minimum of 6 years relevant experience in query design, reporting, and analytics.

4+ years of wireless financial/operations/marketing analysis experience or extensive knowledge and understanding of wireless industry trends and key business drivers.

Expert knowledge of Teradata SQL and VZW EDW databases and tables.

Advanced knowledge of Microsoft Office Suite. Knowledge of MS SQL Server, SharePoint preferred.

Statistical modeling using linear regression, logistic regression, decision trees, clustering, and dimension reduction techniques a plus.

Ability to produce accurate and timely information in a highly dynamic work environment. Must have excellent analytical, organizational, written, and verbal communication skills.

Must have a background in reporting and analysis and /or database management. Superior planning, quantitative, technical and analytical skills. Strong technical and business background a plus

Ability to establish measurement and feedback systems, acting as a catalyst for change and be able to implement and monitor overall project plans for partnerships with other departments, customers, and vendors.

Equal Employment Opportunity

• Verizon is a Federal Contractor
• Verizon requests veteran priority referrals
• Verizon is an equal opportunity and affirmative action employer M/F/Disability/Vet.