Shaker Recruitment Marketing is a family-owned recruitment advertising and marketing communications agency that has exceeded the expectations of clients since 1951. Strategically responding to change, we have created a legacy of success through excellence in creativity, service, relationship-building, employee/client retention, and agility. We offer best-in-class solutions for employer branding, media planning and buying, career site design and development, social media recommendations, and mobile solutions. Take this opportunity to become part of our team and experience the advantages of industry leadership.

 

The Digital Media Specialist works closely with the sales team to discuss the client's goals, identify opportunities, recommend media solutions, execute campaigns, manage budgets, and analyze performance. 

 

This role is responsible for proposing, planning, launching, optimizing, and reporting campaigns to meet and surpass the clients' success metrics. This person understands how search engines function; how bids relate to keyword performance and campaign efficiency so they can optimize and manage campaign budget allocations. You will develop unique and complex media plans that are consistent with approved strategies and will be responsible for overseeing all aspects of search: from planning to implementation to optimization and performance reporting. Focusing on defining the solutions of the campaign to deliver and optimize peak results across objectives from brand awareness, intent, and ultimately drive conversion and ROI.

 

RESPONSIBILITIES

• Familiarity with building UTM and pixel-based tracking

• Ability to work well in a fast-paced, collaborative environment

• Managing monthly budgets.

• Programmatic media.

• Willingness to learn

• Agency background strongly preferred

• Strong proficiency in Excel (pivot tables, VLOOKUP's).

• Strong quantitative and creative-thinking skills. 

• Critical-thinking and problem-solving skills are essential.

• Strong communication and teamwork skills.

• Highly organized and able to work with limited supervision or instruction.

 

WHAT DOES YOUR DAY LOOK LIKE?

√ Reviewing data and arriving at solutions

√ Conferring with//educating colleagues and clients about digital media

√ Optimizing campaigns and bid management