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millerbrewing
Document ID: A3042-0FT8Ad Number: millerbrewing-2301761 Published on: 2010-04-2604/26/2010 Job Type: Regular
Job Schedule:Full-time
Published in: ChicagoJobs
2010-03-25
Manager, Sports and Events Marketing
As seen in ChicagoJobs
Job
Title: Manager, Sports and Events Marketing
Requisition
No: mbco-00003941
Division: MARKETING - BM
Location: Chicago IL
Category: Marketing
Relocation Available: No
Job Description:
MillerCoors wants to become the best beer company in America.
We're a new company with big ideas and innovations that can create new energy in the American beer business. We have great enthusiasm for the business and tremendous potential to improve it.
We'll do that through a combination of great brands, talented people, strong partnerships and the scale that our new company brings us.
We're building a true team of highly talented people who are passionate about the beer business, who love to win and learn, and who aim to amaze every customer by doing the little things that make a big difference. We currently have an opening on our team for a Manager, Sports and Event Marketing located in Chicago, IL.
The Manager of Sports and Event Marketing will identify and manage sponsorship and event marketing opportunities. Translate general market concepts into relevant promotions that are applicable to consumers with brand teams and Field-based stakeholders. Ensure that sponsorships enhance brand and corporate image within the community while protecting brand essence. Identify and execute community relevant programs.
Responsibilities:
-Establish event schedule and identify the necessary resources required to execute events.
-Develop an effective print campaign that targets specific markets.
-Align with broad promotions team to structure supportive promotional programming
-Continuously evaluate and improve events and sponsorships post execution through after action reviews.
-Act as primary resource among Brand, Field Sales, Chain Accounts, and Corporate Social Responsibility
-Identify suppliers (print, promotions) to drive awareness of brands within the community
-Evaluate supplier performance ensuring that all programming reinforces core brand equities
-Bachelor degree in communications, marketing, sociology
-5+ years of relevant experience
-Promotion and execution management
-Must have a strong grasp of sports, arts, and community sponsorship properties, their respective roles/values in the integrated marketing mix
Title: Manager, Sports and Events Marketing
Requisition
No: mbco-00003941
Division: MARKETING - BM
Location: Chicago IL
Category: Marketing
Relocation Available: No
Job Description:
MillerCoors wants to become the best beer company in America.
We're a new company with big ideas and innovations that can create new energy in the American beer business. We have great enthusiasm for the business and tremendous potential to improve it.
We'll do that through a combination of great brands, talented people, strong partnerships and the scale that our new company brings us.
We're building a true team of highly talented people who are passionate about the beer business, who love to win and learn, and who aim to amaze every customer by doing the little things that make a big difference. We currently have an opening on our team for a Manager, Sports and Event Marketing located in Chicago, IL.
The Manager of Sports and Event Marketing will identify and manage sponsorship and event marketing opportunities. Translate general market concepts into relevant promotions that are applicable to consumers with brand teams and Field-based stakeholders. Ensure that sponsorships enhance brand and corporate image within the community while protecting brand essence. Identify and execute community relevant programs.
Responsibilities:
-Establish event schedule and identify the necessary resources required to execute events.
-Develop an effective print campaign that targets specific markets.
-Align with broad promotions team to structure supportive promotional programming
-Continuously evaluate and improve events and sponsorships post execution through after action reviews.
-Act as primary resource among Brand, Field Sales, Chain Accounts, and Corporate Social Responsibility
-Identify suppliers (print, promotions) to drive awareness of brands within the community
-Evaluate supplier performance ensuring that all programming reinforces core brand equities
-Bachelor degree in communications, marketing, sociology
-5+ years of relevant experience
-Promotion and execution management
-Must have a strong grasp of sports, arts, and community sponsorship properties, their respective roles/values in the integrated marketing mix
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